"Is It Creamy?" :15 - one of the hero spots of the We Solved Milk campaign.
Client: Planet Oat - 2021
Role: Brand Coordinator
Agency: Decoded Advertising
Background & Strategy
Mid-2021, we developed a new brand strategy for Planet Oat with the tagline "We Solved Milk."
We produced a suite of TV and social spots for the campaign, starring actor Jordan Black (best known for "Community" and "Halfway Home") as he comments on Planet Oat's deliciousness in perfectly fun and quirky ways while eating and drinking various things with oat milk.
"Mmmmm" :08 - a fun social short that we leveraged on organic and paid.
"Sip" :08 - we never thought this would be approved, but it was and it's one of our favorites!