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Adlobs to show difficult work environments of these hero doctors in an effort to recruit volunteers.

Doctors Without Borders

I construct crosswords for fun, often sharing with friends to solve. I've also submitted to the NY Times.

Adlobs to position Beyond's disruptivity and real-meat taste—with the original campaign concept "Too Real for Vegans."

A photo-blog where I shared inspiring stories of dragon boat athletes from around the world.

Full rebrand and relaunch for legacy employment client, producing brand book and TV spots. Shortlisted for award.

Brand-level TV and social campaign with revamped brand strategy for oat milk category leader.

Work on brand architecture, digital directory, and Lunar New Year social campaign for celebrated Chinatown nonprofit.

Internal workplace ERG projects, involving multiple events and agency-wide programming.